Leon Goren on Leading To Win During A Pandemic (#002)

"Leaders make a difference to somebody every day" - Leon Goren

Leon Goren believes in purposeful leadership. Challenge the status quo, anticipate the future and help those around you excel.

With 25 years of experience, Leon understands the needs and challenges of leaders. Leon has worked with over 1,000 Fortune 500 and SME Clients.

As the owner of PEO Leadership, Leon builds communities of knowledge and leaders.  Leon  focuses on 5 key elements of success:  

  1. Business
  2. Health
  3. Wealth
  4. Career
  5. Family Relationships.

Success for Leon is both enjoyed and achieved when these 5 key elements work in harmony.


  • Why leaders must provide hope through effective communication
  • The importance of a 12 month cash flow during a pandemic
  • The power of thinking about 60 to 90 days from where we are now during the pandemic
  • One question every business owner must ask: What's our world going to look like in 90 days?
  • People, and especially business owners, must find their resilience. Resilience is within everyone
  • The power of a mastermind group
  • Why you must be vulnerable in a mastermind group to receive the full benefits
  • The 3 C's of a mastermind group: clarity, counsel, and courage
  • Successful business owners have a willingness to learn
  • The importance of building cash reserves
  • Pivot and profit by asking what's important to your customers once we come out of the pandemic
  • Ask yourself: what is your business's core strength?
  • Pivot by putting your thinking in a different head space
  • Save 10% of everything you earn for your personal reserve
  • Why business owners must set aside 6 to 12 months of cash in their business
  • Learn how to operate  your business in a break-even mode during a pandemic
  • Another strategy to build a cash reserve is to set up as large a line-of-credit at a bank before a pandemic strikes

Leon's 5 to thrive:

  1. Resilience
  2. Create a NEW vision of you
  3. Define what's important to you. Be realistic and fun. Make goals
  4. Reinforce the positive with employees
  5. Include gratitude in your thinking and comments to others
  • Provide constant positive feedback to everyone around you
  • Provide hope whenever and where you can

This podcast is brought to you by Deep Wealth. Are you a business owner who is wondering how to grow your business, sell it, or both? Perhaps you're wondering how to make your business pandemic-proof? Learn how the strategies to grow and extract the deep wealth from your business.

Enjoy the interview!

You can subscribe on Apple Podcasts, Google Podcasts, Spotify, Overcast, RSS Feed, or on your favorite podcast platform.


Connect with Leon Goren

PEO Leadership

The Deep Wealth Experience

The free Deep Wealth Exit eBook

This podcast is brought to you by the Deep Wealth Experience. In the world of mergers and acquisitions, 90% of deals fail. Of the successful deals, business owners leave millions of dollars on the deal table.

Who are we and how do we know? We're the 9-figure exit guys. We said "no" to a 7-figure offer and "yes" to a 9-figure offer two years later.  In the process we increased the value of our company 10X.

During our liquidity event journey, we created a 9-step preparation process. It's the quality and depth of your preparation that increases your business value.

After our 9-figure exit we committed ourselves to leveling the playing field. The Deep Wealth Experience helps you create a launch plan in 90-days. Our solution is resilient, relentless, and gets results. Enjoy the certainty that you'll capture the maximum value on your liquidity event.

More Episodes (From Newest To Oldest)

The list below has the most recent episodes of The Sell My Business Podcast. Click on any title to find the show notes, transcripts, and additional resources.
Pivot and Profit
Mastermind Groups